Blog

Updated December 31, 2019

If you’ve been following the AtScale blog throughout the years, we hope that we have provided you with content that has furthered your understanding of the big data analytics landscape and who we are as a company. Of these articles,…

Updated November 12, 2019

Surprise! You never would have guessed the future is in the cloud. We should not be overly concerned with “the future” of data warehousing. The past five years have brought fundamental new capabilities at the platform level and most organizations…

Updated October 9, 2019

There's sometimes a misconception in the understanding of Big Data. Isn't is just analytics? They're related, but in this movement, data has become not only bigger but more complex meaning that anyone seeking to glean intelligence from Big Data must…

Updated August 7, 2019

Too many retailers are held back by their IT infrastructure, with key operational data scattered across fragmented systems. These silos and a lack of shared organizational insight put retailers’ competitive edge against both online and brick-and-mortar shops at great risk.…

Updated August 5, 2019

Embracing DataOps DataOps seeks to realize the insight-driven business by creating better ways to develop and deliver analytics across organizations. DataOps emphasizes interactions, working analytics, customer collaboration, experimentation and cross-functional ownership over tools, documentation, contracts, upfront design and siloed responsibilities…

Updated June 19, 2019

The retail category is in a ride-or-die situation when it comes to the cloud. Many retailers, under pressure from Amazon and the growth of eCommerce, have already gone out-of-business. In fact, more than 7,000 brick-and-mortar locations have closed so far…

Updated March 11, 2019

How valuable is an insight if you don’t know what’s driving it? The investment in big data made in recent years by companies has been significant. Many are now looking to capitalize on the insights to be discovered in their…

Updated March 4, 2019

Google the word “CDO” today and your search will mostly results return articles about the “Chief Digital Officer”. However, if you came to this blog, you’re probably looking for guidance on the other title this acronym refers to: “The Chief…

Updated February 12, 2019

The movement of analytical workloads to cloud data warehouses such as Google BigQuery, Snowflake, Amazon Redshift, and Microsoft Azure is a trend that will only continue to grow. The performance and cost benefits of these cloud providers compared to legacy…