June 24, 2019

Why AtScale Wins in the Cloud Data Platform Ecosystem

Technology is risky. I understand risk. It was risky starting a company. It was risky for our amazing investors to invest in us. Risk is part of life and cannot be avoided because with risk comes the potential for reward.…

Posted by: Matt Baird

June 13, 2019

Real-Time Data: Satisfying the Need for Speed in BI

Better Business Intelligence performance for faster time to insights Business Intelligence (BI) and Multidimensional Analytics (MA) transform how enterprises make decisions by delivering insights across the entire business, including sales, marketing, human resources, and other critical operations. These insights are…

Posted by: Chuck Smith

May 6, 2019

Seamless Adoption of Snowflake in the Cloud: Rakuten with AtScale

Every new enterprise solution introduces a multitude of problems. For the enterprise, the solution that has introduced the most complexity to the business has been cloud transformation. According to IDG, 73% of organizations have at least one application, or a…

Posted by: Cort Johnson

March 11, 2019

Conceiving Valuable Data Driven Insights

How valuable is an insight if you don’t know what’s driving it? The investment in big data made in recent years by companies has been significant. Many are now looking to capitalize on the insights to be discovered in their…

Posted by: James Burr

March 8, 2019


The more things change, the more they stay the same. There is tremendous push towards new platforms capable of dealing with massive amounts of data. Data is flowing at a scale once considered impossible, and the sources of data are…

Posted by: Arnold Yeung

March 7, 2019

Cloud Cost Optimization: How to Reduce Cloud Data Warehouse Costs

I’ve never seen a faster adoption of a new technology platform than I have with the introduction of a cloud Data Warehouse. Companies of all sizes have embraced the power and ease of use of BigQuery, RedShift, Azure SQL Data Warehouse,…

Posted by: Matt Baird

March 6, 2019

Hadoop: What has changed?!

Every once in awhile, our team gets questions about the validity of Hadoop. Why it exists, why people should consider using it, etc. In the below video, I provide a few examples of cases across common industries like financial services…

Posted by: Bruno Aziza

March 4, 2019

Unprecedented Concurrency with AtScale and Cloudera Impala

Just last week Cloudera released some impressive performance numbers showing how the Impala SQL-on-Hadoop engine scales to support concurrent query workloads. The Cloudera blog post confirms what we at AtScale have experienced with real-world customer installations – that Impala plus…

Posted by: Joshua Klahr